Kindred Coffee built its reputation supplying some of Adelaide’s best cafes. As their community grew, so did the opportunity: could they recreate the café experience for people brewing at home?

That’s where we came in.

We partnered with Kindred to bring their brand into kitchens across the country - not just through beans, but through storytelling, design, and performance marketing.

We created custom artwork for each new release, produced short-form videos to help people brew better at home, and launched a subscription platform that made getting their favourite coffee easier than ever. We also rolled out Google Ads campaigns to reach new customers and built automated email flows to drive retention and repeat orders.

Kindred’s ethos - Brew Good, Do Good - aligns closely with our own mission to support purpose-led businesses that create positive impact.

Since launching, Kindred has seen a steady increase in online orders and recurring subscriptions, high engagement with educational content across social platforms and improved customer retention through automated email journeys.